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研报OverweightTP $45.00003月30日 · Morgan Stanley

Xiaomi Corp: Risk Reward Update

Xiaomi: Favorable Risk-Reward After Correction on Diversified Resilience

Core Conclusion

Xiaomi's recent share price correction presents an attractive risk-reward profile. The stock's current weakness appears to have largely priced in near-term headwinds, while its structural advantages—a diversified revenue base, a cohesive "Human x Car x Home" ecosystem, and disciplined cost management—remain undervalued. We see a compelling opportunity to build positions ahead of a potential smartphone cycle recovery and the long-term value realization from its ecosystem strategy.

What the Market is Underpricing

The market's focus on near-term smartphone volume volatility and elevated R&D expenses is obscuring Xiaomi's structural resilience. The company generates roughly 60% of its revenue from non-smartphone segments (IoT and internet services), providing a crucial earnings buffer that pure-play hardware peers lack. Furthermore, the market has not fully priced the long-term optionality and cross-selling potential embedded in its integrated AIoT and electric vehicle ecosystem, which extends its competitive moat beyond hardware specifications.

Evidence Chain

1. A diversified revenue model provides crucial downside protection during industry downturns. Unlike peers heavily reliant on handset sales, Xiaomi derives approximately 60% of its revenue from IoT and internet services. This mix offers more stable cash flows and margins, insulating overall earnings from the cyclical swings of the smartphone market. The IoT and internet services segments are forecast to deliver steady growth, even as the smartphone sector faces headwinds.

2. The share price correction has created an asymmetric risk-reward setup. At the current price of HK$32.38, the stock offers ~39% upside to our base case target of HK$45.00, versus ~23% downside to a bear case scenario of HK$25.00. This skew is favorable. The current valuation of 38x 2026e non-IFRS P/E reflects substantial pessimism, leaving room for multiple expansion as ecosystem synergies materialize and smartphone sentiment improves.

3. The integrated "Human x Car x Home" ecosystem is a durable long-term moat. Xiaomi’s strategy of interconnecting its smartphone, AIoT, and EV portfolios creates a unique competitive position. This ecosystem drives user stickiness, increases average revenue per user (ARPU) for internet services, and provides a platform for cross-selling. The company is well-positioned to capture growth from the evolution of smart home appliances and connected living.

Key Divergences & Risks

Execution Risk in EV: Intensifying competition and any delay or shortfall in new model deliveries (e.g., the new SU7) could pressure valuation and stock performance. Smartphone Margin Pressure: Near-term gross margins face pressure from potential memory price hikes, weak demand, and inventory adjustments within the smartphone sector. Geopolitical Tensions: Escalating trade or geopolitical frictions could disrupt the supply of key components or impact sales performance in crucial overseas markets.

Valuation & Trade Implications

The valuation already incorporates significant near-term challenges. We view the current level as an attractive entry point to gain exposure to Xiaomi’s transition into a technology ecosystem company. The favorable risk-reward skew supports an Overweight rating. Investors should consider accumulating shares on weakness to capitalize on the eventual value re-rating driven by its resilient business model and long-term ecosystem potential.

Appendix Data Summary

Risk-Reward Scenario Analysis

ScenarioPrice Target (HK$)Implied 2026e P/EKey Drivers
Bull Case65.0046xFaster EV adoption, premium smartphone share gains, lower component costs.
Base Case45.0038xSteady ecosystem execution, gradual smartphone recovery.
Bear Case25.0027xIntense EV competition, sustained smartphone margin pressure, geopolitical issues.

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